Digital Economy

Become a key player in digital business

You’d like to develop digital business concepts or even start and manage your own business? With the Digital Economy MSc, you can become an expert on the latest digital developments. Learn how to apply digital business models and solutions and become a leading player in innovation.

5 reasons to study Digital Economy:

1. Focus on the growing digital market
2. A deep understanding of digital transformation
3. Interdisciplinary structure
4. Global research leader in cryptoeconomics
5. Excellent job prospects

If you are interested in studying this program at WU Vienna, please use our application guide at: wu.ac.at/en/programs/application-and-admission/

In your first year, you gain an in-depth understanding of how the markets for digital products und businesses work. How are digital companies set up? How do digital business models work? And how are new information systems designed and prototyped? You will learn to develop strategies for digital enterprises and create digital value for society.

In your second year, you have the opportunity to specialize by choosing from various projects and electives. You can choose between a research lab (the foundation for an academic career path) or an industry lab (in cooperation with our corporate partners) and kick off your career as a digital innovator.

You can broaden your horizons by going abroad and studying at one of WU’s 240 partner universities.